A highway and a utility worker talk over walkie-talkie as the caption 'Who do you care about?' is displayed.

Narrator: Who do you care about?

Screen shows several clips of utility workers busy in the work zone.

Narrator: Do you care about a mother, a father, a son or daughter?

A man drives a car simultaneously adjusting papers in his car.

During this time he misses the Divert sign posted by work zone crew.

Narrator: Do you care about the people who are 4 out of 5 times more likely to be killed in a work zone?

The man then meanders the car towards the work zone crew. They shout and move away to avoid the speeding car.

But the car smashes into the work zone with the Road Closed sign posted, and knocks off two orange posts.

Narrator: Or, do you care more, if that person were you?

The following scrolling caption is shown on screen with a flying orange post in the background:

In work zones, inattentive drivers and their passengers are 4 out of 5 times more likely to be killed or injured in a crash.

Narrator: In work zones, inattentive drivers and their passengers are 4 out of 5 times more likely to be killed or injured in a crash.

A signboard stating 'DRIVE SMART STAY ALERT STAY ALIVE' is shown.

Narrator: Drive Smart! Stay Alert! Stay Alive!

The caption 'Drive Smart, Stay Alert, Stay Alive! and the logos of SHA and State of Maryland Martin O' Malley, Governor is shown on the screen.

The background shows a busy highway with large volume of cars.

Narrator: Brought to you by the Maryland State Highway Administration!